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What We Can Learn from Motown
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By: Anthony Kim on November 13th, 2017

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What We Can Learn from Motown

Education Elements  |  Ed Elements in the News

Not too long ago, I took the opportunity to visit the Motown Museum in Detroit. In 1959, Berry Gordy founded Motown Records, which developed artists like the Temptations, Four Tops, Supremes, Marvin Gaye, Stevie Wonder and the Jackson 5. At first glance it seemed that Berry’s success was because he had a knack for identifying superstars but a deeper look reveals more. Motown’s success was actually built on an operating system which is similar to that of some of the most successful organizations today.

It may sound obvious, but the Motown artists didn’t come up with their hits based on one try or a single inspiration. In fact, Motown music has certain patterns and provides a clear structure, which increased the probability of success of each song. Based upon the wonderful guided tour of Motown I received, I’ve organized their approach into three strategies:

1. Continuously experimenting, learning, and iterating

2. Developing a clear process to work towards success

3. Managing with a complete picture of the market they are serving...

 

This article originally appeared on the SXSW Edu website. Access out the full article here

About Anthony Kim

Anthony Kim is a Corwin Press bestselling author, with publications including The New Team Habits, The New School Rules, and The Personalized Learning Playbook. His writing ranges the topics of the future of work, leadership and team motivation, improving the way we work, and innovation in systems-based approaches to organizations and school design. Anthony believes that how we work is the key determinant to the success of any organization. He is a nationally recognized speaker on learning and his work has been referenced by the Christensen Institute, iNACOL, EdSurge, CompetencyWorks, Education Week, District Administration, and numerous research reports. In addition to his writing, Anthony is the founder and Chief Learning Officer of Education Elements, a trusted partner and consultant to over 1,000 schools nationwide. Anthony has been the founder of several companies across multiple industries, including online education, ecommerce, and concerts and events.

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